Wild Business Growth Podcast #7: Chris Kubby – Copenhagen Social Media King, Founder of Kubb&co

Episode #7 of the Wild Business Growth podcast is here – and it’s a very special Copenhagen Edition! Presented by Hippo Direct. That’s right, this episode really was recorded in Copenhagen, Denmark thanks to our amazing guest. Listen today on iTunes, Spotify, and your other favorite audio platforms – subscribe and leave a 5-star review if you’re inspired to plan a Eurotrip!

What is the Wild Business Growth Podcast?

Hear how entrepreneurs & innovators unleash creativity to grow bigger and better businesses. You’ll hear from an exciting new guest every single week who’s turning wild ideas into wild growth. Guests include startup founders, product inventors, social media influencers, and much more. Hosted by our digital marketing dude Max Branstetter.

Episode #7: Chris Kubby – Copenhagen Social Media King, Founder of Kubb&co

Chris “Kubby” Kubbernus, the Digital Marketing Entrepreneur, Keynote Speaker, and Social Media Influencer joins the show for this very special international edition, recorded at his digital agency Kubb&co in Copenhagen, Denmark. I discovered Kubby through social media, as he’s a huge marketing influencer on Instagram, Twitter, YouTube, and more. I was hoping to interview him during my European vacation but was only in Copenhagen for 1 day – luckily all the cards fell into place! Kubby was more than happy to appear on the podcast. As if that wasn’t enough, he was graciously willing to host the recording session at his agency, record on all his brand new equipment, have his audio guy Johnny on hand to record (shoutout Johnny!), and even send all the pristine audio files over for final production. This episode covers everything from how Kubby manages his social media monster to his favorite parts of living in Copenhagen. Here’s a small sample of what you will hear in this episode:

• What it’s like to move to a new country and start an agency
• The differences of business in Denmark vs. North America
• The most fun restaurant in Copenhagen
• Why business isn’t always rainbows and sunshine
• Why being creative starts with your environment
• How to infuse culture into marketing
• How to break through the clutter in advertising
• What 90s sitcom he’s currently obsessed with

Follow Kubby on Instagram, Twitter, and YouTube and connect with his agency at kubbco.com.

Enjoy the show! Check out the show notes below for much more detail. Skål!

Show Notes

• Intro
  • [0:40] Episode #5: Gina Schreck – where I mention coming back from Europe
  • [0:55] Kubby Instagram
  • [1:05] His digital agency Kubb&co
  • [1:20] Behind-the-scenes look at Kubby’s new podcast gear – swipe right!
  • [3:05] Book Kubby for a keynote, Forbes #1 Business Guru to Follow on Snapchat
  • [3:30] Calgary, Alberta
  • [4:25] How Kubby got started in small business
  • [5:30] When he knew he wanted to start his own agency
  • [5:58] Apple, Google
  • [7:17] Biggest ups & downs of agency journey so far
  • [8:20] Why you need to enjoy the journey
  • [9:20] What event feels like the most true growth
  • [10:37] 800 square meters is equivalent to 8,611.13 square feet
• Business and Life in Copenhagen
  • [11:44] Why everyone should live in another country for a time
  • [12:30] How the transition has been since moving
  • [13:50] Differences of running business in Denmark vs. Canada or USA
  • [16:38] Restaurants and fun in Copenhagen
  • [17:30] Meatpacking District
  • [17:38] Nose2Tail
  • [17:42] Fernet-Branca
  • [18:10] Vesterbro
  • [19:05] Kubby’s favorite thing to do in his free time
  • [19:52] Best way to get around in Copenhagen
  • [20:17] Favorite type of movie
  • [20:36] Saw
  • [21:00] Friends, Central Perk
  • [21:25] There actually was a Friends – Windows 95 crossover
  • [21:36] Seinfeld
• Unleashing Creativity
  • [22:30] How big a role creativity plays at the agency
  • [24:30] Importance of a creative environment
  • [25:22] Importance of smart hiring
  • [25:59] Importance of leading by example
  • [27:11] Why you should be like a sponge
  • [27:40] How to apply things to what you’re working on
  • [29:39] How Kubby digs deeper when looking at things
  • [30:58] How he deals with his social media monster
  • [32:10] What platform he’s most excited about as of late
  • [32:30] His LinkedIn video that has over 120K views
  • [32:40] Kubby LinkedIn, Twitter, Instagram, Facebook
• Inspiration: People, Hobbies, and Resources
  • [34:56] GaryVee
  • [35:40] Kubby’s dad’s massive business influence on him
  • [36:20] Grant Cardone
  • [36:36] Brian Tracy
  • [36:56] Andy Frisella, MFCEO Project
  • [38:23] Ad Age
  • [38:33] Buffer
  • [38:40] The Joe Rogan Experience, H3 Podcast
  • [39:12] Smart Passive Income w/ Pat Flynn
  • [41:01] Let me Google that for you
  • [41:40] Pat Flynn Instagram, Pat Flynn Podcast Cheat Sheet
  • [42:37] LibSyn
  • [43:34] Spotify
  • [43:50] Seth Feingersh, How to Start a Podcast – GaryVee & Seth Feingersh
  • [44:04] Gold Standard of Mics – used by Kubby and GaryVee
  • [44:40] Bitcoin, Slim Tea
• Wild Business Shoutout of the Week
  • [45:20] Jack In The Box Bowls Ad
  • [46:20] Area where a lot of brands are winning right now
  • [46:30] Lebron Sprite Ad
  • [46:42] Deadpool
  • [48:20] Drake memes
  • [49:39] IHOb campaign
  • [50:12] IHOb competitive
  • [50:50] Pepsi Kendall Jenner Ad
  • [50:58] Kylie Jenner Forbes article
• The Unusual: Phrases, Quirks, and Pet Peeves
  • [52:35] Kubby’s biggest pet peeve
  • [54:20] Canadian phrases that are common
  • [55:20] Danish phrases that are common
  • [56:20] Kubby’s quirks
  • [57:46] One in 10 Millennials Would Rather Lose A Finger Than Give Up Their Smartphone
  • [58:25] Whether Kubby ever completely unplugs
• Rapid Fire Q&A
  • [59:59 John Mayer, Ed Sheeran, Dave Matthews Band
  • [1:00:10] How many Dave Matthews Band concerts Kubby’s been to
  • [1:00:35] Zack and Miri Make A Porno
  • [1:01:00] What instruments Kubby plays
  • [1:02:30] The Tonight Show Starring Jimmy Fallon
  • [1:02:50] Favorite city of all time
  • [1:03:30] Favorite sport
  • [1:04:18] Bulls, Lakers, Kobe, Shaq, Raptors
  • [1:04:47] Cleveland Sports history
  • [1:05:00] Proof I was at the Cavs Championship Parade
  • [1:05:10] Browns 0-16 hype
  • [1:05:40] Pippen, Jordan, Rodman
  • [1:05:54] Iverson
  • [1:06:16] Big 3 league, Ice Cube
  • [1:06:55] Post Malone – “White Iverson”
  • [1:07:05] What one object Kubby would bring on an island
  • [1:08:00] Cast Away, Wilson
  • [1:09:30] Kubby Instagram, Twitter, YouTube
  • Theme Song: Freestyle Percussion Magik – Jungle Tribe – provided by Jamendo

Keep your eyes peeled and ears fresh for a new all-star guest coming every single week! Let us know any guests you’d like to see on the show and follow along for all our marketing tips and business tips on Facebook, Twitter, Instagram, LinkedIn, or YouTube. Sign up for the Hippo Digest email newsletter for your weekly recap of creative marketing. Let your business Run Wild…and Bring on the Bongos!!